Instagram Hashtag Generator

The 30-30-30-10 Rule

For optimal reach, use a balanced mix of hashtag sizes:

Best Practices

• Use all 30 hashtags - studies show posts with 30 hashtags get the most engagement
• Place hashtags in the caption or first comment (both work equally well)
• Rotate your hashtag sets to avoid being flagged as spam
• Research hashtags before using - avoid banned or spammy ones
• Create 5-10 saved hashtag sets for different content types
• Include location-based hashtags for local reach

What to Avoid

• Using the same hashtags on every post
• Only using popular hashtags (too much competition)
• Using irrelevant hashtags for more reach
• Hashtags that are too generic (#love, #instagood alone)
• Banned hashtags that can shadowban your account